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Win bigly pdf6/7/2023 We humans like to think of ourselves as rational beings, but we overwhelmingly make decisions on gut instinct, then invent reasons to justify those decisions after the fact. But ultimately, Adams was right and his critics were wrong.So what did Adams see that the pundits missed? The short answer is the power of irrationality. The public response was ridicule, scorn and even calls to boycott Dilbert. ![]() ![]() On his popular blog, Adams predicted that Trump could go all the way. As a student of the art and science of persuasion, Adams recognized Trump's deep toolbox for persuasion. ![]() Soon after Donald Trump declared his presidential candidacy, when most experts dismissed him as a joke who'd be gone before Iowa Scott Adams called Trump a master communicator in the same league as Abraham Lincoln and Steve Jobs.
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